A Keynote and Masterclass
“Growth” is not a strategy.
The key ingredients to creating a differentiating strategy that works.
"Growth is Not a Strategy" upends traditional beliefs about the nature of growth and the ingredients of strategy. Strategy starts with empathy, a deep authentic drive to understand the core obstacles to growth inside and outside of your business.
Drawing from both the great philosophers and strategic thinkers of the past and present this session provides an upended, roundabout way to think and do strategy.
Combining the insights from the likes of C.S. Lewis and Dietrich Bonhoeffer with Richard Rumelt, “Good Strategy, Bad Strategy”, and W. Chan Kim and Renée Mauborgne, “Blue Ocean Strategy” and drawing inspiration from ancient Japanese texts on strategy, this keynote and Masterclasses illustrate how starting with the empathy and interconnectedness when fuelled by pragmatic and practical hope is your best chance to create a successful, differentiating, strategy.
Key Takeaways for your team:
It starts with Empathy
Building a differentiating strategy begins with cultivating an honest connection with those you seek to serve, your target audience, and understanding their desires and frustrations.
Equally important is gaining insight into your own identity, values, capabilities, and weaknesses in order to design a unique strat.
Interconnectedness
It is only due to the tension of a violin string that a note can be precisely formed. Just as in nature, where every living being depends on the interconnection to flourish and multiply exponentially.
This law of interconnectedness extends beyond the natural world into the realms of business and innovation, where the combination of systems, ideas, and strengths gives rise to a unique competitive edge.
Building Blocks
Strategy is not solely about establishing growth goals; at its core, it is about solving problems.
In this keynote we cover diverse frameworks that can be used to map out different approaches that will enable you to develop a unique suitable strategy.
Discover the building blocks for a differentiating strategy that moves far beyond the fluff of vision and mission statements and non-sensical goals.
“Think different. Apple said it, Pierre makes you do it.”